Indonesian packaged food, drinks and halal beauty products now sit beside global names at FairPrice, Watsons, Sheng Siong and Mustafa Centre. Singapore has long been the first foreign market that Indonesian exporters target; Mustafa Centre in Little India and the Indonesian grocers of Lucky Plaza have stocked home favourites for decades, and today mainstream chains have caught up.
That matters for two very different readers. Shoppers, from Indonesian expatriates to curious locals, want to know where to buy and what counts as a fair price. Indonesian SME owners, meanwhile, can read these shelves as live case studies in regional expansion.
In this blog, we discuss twelve celebrated homegrown labels, where to find them across Singapore, what they cost in 2026, and what their cross-border success teaches Indonesian businesses at home. All outlet locations, stockists and price ranges in the sections and tables below were checked in September 2026, but prices, availability and outlet lists may still vary by store and over time.
Key Takeaways: Indonesian Brands You Can Find Across Singapore
- Indomie, Kopiko, Teh Botol Sosro and Sambal ABC are stocked at FairPrice, Sheng Siong, Giant and Mustafa Centre, mostly for under S$4.
- Kenangan Coffee runs outlets at Raffles City and Changi Airport, while J.CO is at Bugis+, Paya Lebar Square and Tampines Mall.
- Wardah halal cosmetics are available at Guardian and Watsons, with typical items priced between S$6.00 and S$22.00.
- Across the twelve labels, prices run from about S$0.50 for a single Indomie pack to S$22.00 for a dozen J.CO donuts.
- For Indonesian SMEs, each brand is a working case study in affordable regional expansion.
1. Where Can You Buy Indomie Instant Noodles in Singapore?
You can buy Indomie at every major supermarket chain in Singapore, including FairPrice, Sheng Siong and Giant, plus Mustafa Centre in Little India. Prices start at about S$0.50 for a single pack.
A bundle of five Mi Goreng packs typically sells for around S$3.20, which works out cheaper per pack. The fried-noodle flavour remains the runaway favourite among Singapore shoppers.
Stock up at Mustafa Centre if you want the specialty variants that mainstream supermarkets rarely import.
2. Where Can You Find Kenangan Coffee in Singapore?
Yes, you can get your Kenangan fix without flying home. The chain runs grab-and-go outlets at prime retail spots such as Raffles City and Changi Airport.
The details below cover the locations, menu and prices, helping commuters and travellers choose a convenient stop for Indonesian coffee in Singapore.
1. Where the outlets are
Kenangan's counters occupy Raffles City in the civic district and Changi Airport. The format is small and fast, built for commuters and transferring travellers.
2. What to order
The menu centres on milk-forward coffee blends built around Indonesian-grown beans. The brand started in Jakarta and has grown quickly across Southeast Asia.
3. What drinks cost
Expect to pay between S$4.50 and S$7.50 per drink. That sits in line with Singapore's specialty cafés, making it an affordable taste of home.
3. Where Can You Get Tolak Angin Herbal Remedy in Singapore?
Tolak Angin, the herbal liquid remedy from Indonesian maker Sido Muncul, is stocked at Mustafa Centre and at Indonesian specialty grocers in Lucky Plaza. A box of twelve sachets usually costs between S$4.50 and S$7.00.
Larger boxes work out cheaper per sachet, so check the shelf before grabbing the first pack you see. Many Indonesians working in Singapore keep a box in their bags for colds and travel fatigue.
Lucky Plaza's grocers are the most reliable source whenever Mustafa runs low.
Iconic Indonesian Food and Drink Prices in Singapore (2026)
| Brand | Product | Where to Buy | Typical Price (SGD) |
|---|---|---|---|
| Indomie | Instant noodles (Mi Goreng) | FairPrice, Sheng Siong, Giant, Mustafa Centre | S$0.50 per pack; S$3.20 per 5-pack |
| Kenangan Coffee | Grab-and-go coffee drinks | Raffles City, Changi Airport | S$4.50 – S$7.50 |
| Tolak Angin | Herbal remedy sachets (box of 12) | Mustafa Centre, Lucky Plaza grocers | S$4.50 – S$7.00 |
| J.CO Donuts | Donuts, individually or by the dozen | Bugis+, Paya Lebar Square, Tampines Mall | S$2.30 each; S$22.00 per dozen |
| Kopiko | Coffee sweets and instant sachets | 7-Eleven, supermarket chains | S$1.20 – S$3.50 |
4. Where Can You Enjoy J.CO Donuts and Coffee in Singapore?
As of September 2026, J.CO Donuts and Coffee lists outlets at Bugis+, Paya Lebar Square and Tampines Mall.
An individual donut costs around S$2.30. A mixed dozen, the popular way to buy, works out to roughly S$22.00 and lets you sample every glaze.
J.CO was born in Jakarta and built its following on soft, generously topped donuts paired with sweet coffee drinks. The Singapore outlets follow the same playbook.
5. Where Can You Buy Kopiko Coffee Sweets and Sachets in Singapore?
Kopiko is widely distributed, but stock varies by store. Its hard coffee candies and instant coffee sachets sell at 7-Eleven outlets islandwide and across local supermarket chains.
Prices run from about S$1.20 for a pack of sweets to S$3.50 for larger instant-coffee packs. The cappuccino sachets are the cult favourite, dissolving into a quick cup at the office desk.
The brand's parent, Mayora Indah, is one of Indonesia's biggest food exporters. That scale explains why Kopiko turns up in even the smallest convenience stores.
6. Where Can You Find Teh Botol Sosro in Singapore?
Teh Botol Sosro, the sweet jasmine tea in the iconic bottle, is available at Sheng Siong, Prime Supermarket and many neighbourhood provision shops. A tetra pack retails from about S$1.20, while the chilled glass bottle costs around S$2.50.
The drink has been an Indonesian icon for more than five decades. Look in the chiller section of provision shops for the bottled version.
The glass bottle tastes closest to buying it from a street stall in Jakarta, which is why many shoppers pay the extra dollar.
Indonesian Pantry Staples: What They Cost in Singapore (2026)
| Brand | Product | Where to Buy | Typical Price (SGD) |
|---|---|---|---|
| Teh Botol Sosro | Sweet jasmine tea | Sheng Siong, Prime Supermarket, provision shops | S$1.20 tetra pack; S$2.50 chilled bottle |
| Sambal ABC | Chilli sauce (glass bottle) | FairPrice, Giant, RedMart | S$1.60 – S$3.80 |
| SilverQueen | Cashew milk chocolate bars | Mustafa Centre, suburban confectioners | S$2.00 – S$4.50 |
| Beng-Beng | Chocolate wafer multi-packs | Lucky Plaza minimarts, FairPrice | S$2.50 – S$4.80 |
| Dua Kelinci | Roasted peanut pouches | Supermarket snack aisles, ethnic grocers | S$2.00 – S$5.00 |
7. Where Can You Buy Sambal ABC in Singapore?
Sambal ABC is stocked at FairPrice and Giant, and RedMart delivers it for online orders. You will find it in the Indonesian or international aisle of most branches.
Standard glass bottles cost between S$1.60 and S$3.80 depending on the variety, from the classic chilli sauce to extra hot and garlic versions.
For home cooks, the price gap between Singapore and Jakarta is small enough to make it a weekly staple rather than an occasional treat.
8. Where Can You Find SilverQueen Chocolate in Singapore?
SilverQueen, the classic Indonesian cashew milk chocolate, is sold at Mustafa Centre and selected suburban confectioners. Bars cost between S$2.00 and S$4.50 depending on size.
The chunky cashew version is the nostalgic favourite for most Indonesian shoppers. It makes a lightweight gift that survives the flight home intact.
Stock moves fastest at Mustafa, so expect the freshest batches there. It is worth calling suburban confectioners before travelling to a specific mall.
9. Where Can You Shop Wardah Halal Cosmetics in Singapore?
Wardah's halal skincare and cosmetics line is available at Guardian, Watsons and major Singapore e-commerce stores. It is one of the few Indonesian labels to earn mainstream drugstore shelf space.
1. Where to shop the range
Guardian and Watsons carry the core skincare range, while e-commerce marketplaces stock the fuller cosmetics line. Check both if you are after a specific shade or serum.
2. Why the brand travels well
Wardah built its reputation on halal certification and affordable quality in Indonesia before expanding regionally. For Singapore shoppers, that positioning makes the brand a practical option when looking for accessible halal beauty products.
3. What items cost
Typical items retail between S$6.00 and S$22.00. Lip products sit near the lower end, while serums and compacts reach the top of the band.
Beauty and Bakery Items from Indonesian Brands (2026)
| Brand | Product | Where to Buy | Typical Price (SGD) |
|---|---|---|---|
| Wardah | Halal skincare and cosmetics | Guardian, Watsons, e-commerce stores | S$6.00 – S$22.00 |
| Sari Roti | Packaged sweet breads and loaves | Heartland Asian import stores, RedMart | S$1.80 – S$3.60 |
10. Where Can You Buy Beng-Beng Chocolate Wafers in Singapore?
Beng-Beng, Mayora's crispy chocolate wafer bar, is available at Lucky Plaza minimarts and FairPrice stores across Singapore. Multi-packs cost between S$2.50 and S$4.80.
Single bars occasionally appear at convenience stores, but the multi-pack is better value. The layers of crisp wafer, chocolate and rice crisps make it a lunchbox staple for Indonesian families.
Grab a few packs at a time. In practice, they rarely survive the week.
11. Where Can You Find Dua Kelinci Roasted Peanuts in Singapore?
Dua Kelinci seasoned roasted peanut snacks appear in supermarket snack aisles and at Indian-Indonesian ethnic grocers around Singapore. Pouches generally cost from S$2.00 to S$5.00 depending on size and variety.
The roasted, salted style pairs well with an afternoon coffee. Ethnic grocers usually stock the wider seasoning range.
Mainstream supermarkets tend to carry only the classic variant, so branch out if you want the fuller range.
12. Where Can You Buy Sari Roti Breads in Singapore?
Sari Roti, one of Indonesia's best-known packaged bread brands, is stocked at selected heartland Asian import stores and on RedMart. Prices run from S$1.80 to S$3.60 for sweet filled breads and sliced sandwich loaves.
RedMart is the most convenient option for home delivery. Check the product page for current stock and the best-before date before ordering.
Conclusion
From a S$0.50 pack of Indomie to a S$22.00 box of J.CO donuts, Indonesian brands in Singapore cover every budget and every shopping habit. Supermarkets handle the pantry staples, drugstores carry the cosmetics, and café counters serve the coffee. Knowing the typical price bands simply protects you from overpaying.
For Indonesian SME owners, the lesson is bigger than groceries. These twelve labels prove that regional expansion can start small, with a single distributor, a single outlet or a single online listing. Indonesia's GR-20/2026 final income tax scheme, as set out by the Directorate General of Taxes, keeps the 0.5% rate for MSMEs with turnover under Rp4.8 billion, lowering the cost of formalising an export-ready business.
Indonesia Brand exists to help homegrown businesses gain that same visibility. Through SME success stories, curated Best in Indonesia guides and a business directory, we help Indonesian brands prepare for shelves beyond home. Explore our guides, or share your brand's story with our community.
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Frequently Asked Questions
Indomie is stocked at FairPrice, Sheng Siong, Giant and Mustafa Centre. Single packs cost about S$0.50, and five-packs of Mi Goreng sell for around S$3.20.
Yes. Kenangan Coffee runs grab-and-go outlets at Raffles City and Changi Airport, with drinks priced between S$4.50 and S$7.50.
Slightly, because of import and retail costs. Supermarket multi-packs and Mustafa Centre usually offer the best value per item.
Wardah is sold at Guardian, Watsons and major e-commerce stores. Typical items cost between S$6.00 and S$22.00.
Yes. RedMart and major e-commerce platforms deliver items such as Sambal ABC, Beng-Beng and Sari Roti to your door.
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